Head of Marketing Sciences, EMEA

Permanent @Garniche Jobs London in Marketing
  • London View on Map
  • Post Date : June 23, 2022
  • Apply Before : July 24, 2022
  • Salary: £0 - £13000000
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Job Detail

  • Career Level Manager
  • Experience Fresh
  • Industry Development
  • Qualifications Certificate

Job Description

Head of Marketing Sciences, EMEA

We have partnered with an international organisation that unites the best minds in data, technology and media activation to deliver data-driven marketing solutions. Working with leading global brands they power marketing systems through a suite of applications that integrate ad tech and martech.

In the position of Head of Marketing Sciences for the EMEA Region, you will lead the commercial strategy, oversee all staff, client deliverables, and represent the Marketing Sciences practice within their regional leadership team. This is role would be the senior marketing sciences practitioner in the EMEA region and would focus on driving the growth strategy for the market working in close partnership with cross functional leaders in the region.

This is very much a hands-on role for someone who is eager for growth and to take ownership of a key strategic function within this organisation.

* Strong commercial experience in marketing analytics ideally at a media agency or mix shop and a deep understanding of the ad tech ecosystem

* Strong experience with media planning, programmatic buying, measurement, audiences, etc.

* Experience with advanced analytic techniques i.e multivariate regression analysis, predictive modeling, advertising effectiveness, sales forecasting and TV attribution, brand lift studies, ROI measurement and market mix.

* Commercial experience in the business development process – strong in storytelling, presentation, and pitch story development.

* Strong communication skills in English, a proficiency in French, German, Spanish or Italian would be a bonus

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